Yahoo and Google search of a non-exclusive advertising agreement

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Yahoo and Google Thursday announced that they have reached a non-exclusive agreement of the search advertising is expected the agreement to increase annual revenue of 800 million U.S. dollars.

According to the agreement arrangement, Yahoo will be in its own site next to search results, and its operations in the United States and Canada run on sites provided by Google ads. Yahoo’s announcement that Yahoo will determine the running Google advertising the position, and the use of what kind of search words.

This agreement initially for a period of four years, after the two sides can choose to renew 10.

Yahoo said earlier Thursday, failed to reach an agreement with Microsoft, mainly because it can not accept only Microsoft’s acquisition of its search business proposals. Yahoo, and Google is expected to reach the first year of this agreement can be increased from 250 to 450 million U.S. dollars of the running cash flow.

~ by domainservice999 on June 13, 2008.